"The Art of Balance."
This slogan describes Pinarello's philosophy behind the Dogma F. The perfect bicycle is not created by optimizing just one performance characteristic, but by carefully balancing all of them. A high-performance road bike depends on many factors: aerodynamics, frame weight, geometry, carbon lay-up, tube shapes, stiffness, and riding comfort. When you maximize one of these aspects, it often affects another. For example, an extremely aerodynamic frame can become heavier, while an ultralight bike might compromise stiffness or stability. For Pinarello, designing a top bike is therefore an art of finding the right balance between all these elements.
Description
More information about the Pinarello Dogma F
The Pinarello Dogma F is Pinarello's absolute flagship and one of the most successful road bikes in professional cycling. The frame was developed with one clear philosophy: a perfect balance between weight, aerodynamics, stiffness, and control. The result is a road bike that excels on every terrain – from long climbs to fast flat sections and technical descents.
The frame is constructed from TorayCa T1100 1K carbon, an extremely advanced material that provides an exceptional combination of low weight and maximum stiffness. In combination with Pinarello’s characteristic asymmetric frame design, every watt is efficiently converted into speed.
The perfect platform for a custom build
The Dogma F is not only a top-tier bike at WorldTour level but also an exceptional platform for a custom build. Thanks to the high-quality frame, you can completely customize the bike to your wishes – from groupset and wheelset to cockpit and finish.
At The Bike Broker, we help you transform the Dogma F into a bike that perfectly matches your riding style, performance, and aesthetics. Together, we'll assemble a unique bike that is not only technically perfect but truly yours.
Perfect balance between aerodynamics, weight and stiffness
Instead of focusing on one specific performance aspect, the frame combines aerodynamic efficiency, low weight, and exceptional stiffness into a single unit. This allows the bike to perform optimally on any terrain – from long climbs to fast flat sections and technical descents. Perfect for riders looking for a versatile bike.
WorldTour proven performance
The Dogma series is among the most successful bikes in professional cycling and has been used at the highest level of the sport for years. The Dogma F builds on this legacy and has been developed in collaboration with WorldTour riders, ensuring the frame meets the highest demands in terms of speed, control, and efficiency.
Groups
Your bike's drivetrain is the foundation of your riding experience. It not only determines how smoothly and precisely you shift, but also how efficiently your power is transferred and how much weight you save. A well-chosen and perfectly tuned groupset makes the difference between simply cycling and truly performing.
That's why we exclusively work with the absolute top of the market. You can choose from groupsets by Shimano, SRAM, and Campagnolo, each with its own philosophy and riding feel. Whatever you choose: the refined electronic precision of Shimano or the sleek and completely wireless innovation of SRAM – we build your bike completely to measure, tailored to your preferences.
We look beyond just the brand. Together, we determine the ideal configuration: from crank length and gearing to cassette range and shifting logic. For riders who want to maximize their performance, we seamlessly integrate a powermeter into the drivetrain, without compromising on aesthetics or weight.
Every drivetrain is built with the utmost care and meticulously tuned. The result is a perfectly shifting setup that is not only technically sound, but also fully matches your riding style, goals, and ambitions.
Wheels
The right wheelset makes a huge difference in speed, acceleration, and aerodynamics. That's why you can have your Pinarello equipped with top wheels from ENVE, Princeton CarbonWorks, Lightweight or Zipp.
Each wheelset has its own character: from ultra-light climbing wheels to maximum aerodynamics for high speeds on flat courses. This way, we perfectly match the wheelset to your riding style and the type of rides you do.
Additional Upgrades
In addition to the standard configuration, a custom build also offers optional upgrades to further refine your bike. These upgrades can lead to better performance, lower weight, or an even more exclusive finish.
Ceramic bearings
A popular upgrade is the use of ceramic bearings in, for example, the bottom bracket, derailleur pulleys, or wheel hubs. Ceramic bearings have less friction than standard steel bearings, which can lead to a smoother-running drivetrain and a small gain in efficiency and wattage.
High-end component upgrades
Many riders choose to further upgrade certain components, such as lighter cassettes, carbon bottle cages, titanium bolts, or high-performance derailleur pulleys. This can help reduce the overall weight and give the bike an even more exclusive look.
Performance-oriented optimization
Some upgrades are specifically aimed at maximum performance. Examples include aerodynamic cockpit solutions, high-end wheelsets, or special coatings on parts that reduce friction.
These upgrades are completely optional and are often chosen by riders who want to optimize their bike down to the smallest detail. When assembling your custom build, we are happy to advise you on which upgrades will truly make a difference for your riding style and goals.
Bicycle jewelry
We often refer to the final step in building a custom bike as bike jewelry. These are small, high-quality details that give your bike an extra exclusive look and elevate the finish to an even higher level.
Power meter integration
If you want to seriously analyze your performance, you can have your bike equipped with a power meter at The Bike Broker. This is one of the most valuable upgrades for training and performance improvement.
A power meter accurately measures how many watts you are pedaling. This means you no longer train by feel, but by objective data. This allows you to train more effectively, accurately track your progress, and manage your energy more efficiently during long rides or races.
Aesthetic upgrades
This could include titanium bolts, anodized spacers, premium derailleur pulleys, or special top caps. These subtle details give your bike a unique look and make the build completely personal.
Finish and exclusivity
Bike jewelry is primarily about the finishing touch. These are small components that refine the look of your bike and perfectly match the rest of your build.
Fully personalized
Because these parts are often available in different colors and materials, you can tailor the style of your bike down to the smallest details.
Bike jewelry is completely optional, but for many riders, this is the final step to making their custom build truly unique.
Total freedom in colour and finish
We can build the Pinarello Dogma F in countless color variations and finishes, allowing you to completely personalize your bike and match it to your style and preference.
The Dogma F in action
Discover what customers thought of our custom build service
Custom build reviews
Two weeks ago, I picked up my new SWORKS Tarmac SL7 from The Bike Broker. I had originally planned to just buy a frame and build it myself with other parts from my previous bike. Because he asked about my plans for the frame (out of pure interest), he was able to offer fantastic ideas and good advice, which gave me confidence in the seller. Ultimately, The Bike Broker also built my bike. I am very satisfied with how this went. Throughout the process, he kept me well-informed about the progress of the bike build through photos and relevant questions. I've since ridden the SL7 a few times; it's truly a fantastic bike.
I had Ferry build my bike. A very pleasant and fun experience, and ultimately, my dream bike as a result. Ferry takes ample time to discuss the options and is easily accessible for questions. The bike is superbly built, clearly showcasing his knowledge and experience. Top-notch, highly recommended!
Can highly recommend Ferry. Had an initial conversation with him on a potential build and when I decided to pull the trigger he accommodated all my wishes and found me a frame and fully built bike within a month. Ended up with a customized build with mixed parts and he even took care of reselling some of the surplus stuff for me. Top bloke and great service, and always happy to chat about bikes when you drop by!
Ferry from the bike broker made the impossible possible. I was able to customize my dream bike exactly to my wishes thanks to Ferry's connections and knowledge!
Friendly and honest service, a hardworking great guy!
Looking for more information?
Frequently asked questions about our custom bike trajectory
Start of the program
A custom build is a bicycle that is completely assembled to your specifications. You choose the frame, groupset, wheelset, and all other components so that the bike perfectly matches your riding style and preferences.
The process usually starts with a no-obligation consultation and advice session in which we discuss your wishes, riding style, budget, and intended use of the bicycle. Based on this, we propose an initial configuration.
No. Many customers start with a broad idea of the type of bicycle they want. We then help you make the right choices.
Personal guidance for your custom bike
At The Bike Broker, building a custom bike is all about personal attention and customization. After all, building a high-end road bike is not a standard process, but a journey where your wishes, riding style, and ambitions are central. That's why we guide you step-by-step in configuring your ideal bike.
Listening to your wishes
The process always starts with a personal conversation. During this conversation, we discuss how you ride, what goals you have, and what is important to you in a bike. Do you mainly ride long tours, fast group rides, or races? Do you prefer maximum aerodynamics, a low weight, or a perfect balance between comfort and speed?Based on this information, we advise you on the ideal frame, for example, a high-performance model such as the Colnago Y1Rs, and help you select the right components.
We take care of everything
Once the configuration is determined, we handle the entire process for you. We arrange the ordering of all parts, check the compatibility of all components, and ensure that everything is perfectly coordinated. This way, you don't have to worry about technical details or complex choices.
Professional assembly
In our workshop, your bike is assembled with extreme precision. Every component is carefully mounted and adjusted so that the bike performs optimally. From the installation of the groupset to the perfect adjustment of brakes and shifting systems: everything is carried out with attention to detail.
Picking up or shipping your bike
When your custom bike is fully ready, you can pick it up personally at our location. Many customers choose this option so they can immediately inspect and experience their new bike and have any final adjustments made.Would you prefer to have the bike delivered? Then we ensure that your bike is professionally packaged and safely shipped to you.
Thanks to the personal guidance from The Bike Broker, you are assured of a custom build that is not only technically perfect but also perfectly suited to your riding style.
Custom vs. standard high-end bikes
A standard high-end bicycle comes in a fixed configuration. With a custom build, you and we assemble all the components yourself. This means the bike is fully tailored to your preferences and riding style.
A custom bike offers more freedom in component choice, better adaptation to the rider, and often a more unique appearance.
Not necessarily. In some cases, a custom build can even be more efficient because you only choose the components you truly want.
Frame & Sizing
We look at the type of bike (road, gravel, or mountain bike), your riding style, physique, and preferences. Based on this, we recommend the frame that best suits you.
We do this based on your height, body proportions, and any existing bike fitting data.
Yes. If you have already had a bike fit, we can use that data to perfectly custom-build your bike.
Construction Process & Delivery
Freedom in component choice
At The Bike Broker, you have complete freedom in configuring your bike. When you opt for a custom build, the possibilities are virtually endless. From groupset to wheelset, and from cockpit to bearings: every component can be selected in consultation to ensure the bike perfectly matches your riding style, performance, and aesthetic preferences. We guide you through this process and ensure that all selected components are technically perfectly matched.
Top-tier groupsets
The drivetrain largely determines the character of your bike. That's why we exclusively work with high-quality groupsets from renowned brands such as Shimano, SRAM, and Campagnolo. Depending on your preference, we can equip your bike with the latest electronic shifting systems, wireless technology, or classic Italian precision. We are happy to advise you on the groupset that best suits your riding style and use.
Premium wheelsets
Wheels have a huge impact on the handling of a road bike. That's why we offer a wide selection of premium wheel brands such as ENVE, Princeton CarbonWorks, Lightweight, and Zipp. Whether you are looking for ultra-light climbing wheels, aerodynamic deep-section wheels, or a versatile all-round wheelset: we help you choose the perfect option.
Cockpit, components, and finishing kit
The cockpit and finishing kit can also be chosen entirely to your liking.
This way, we create a bike that not only performs perfectly but also perfectly fits your ergonomics and comfort.
Power meters and performance upgrades
For riders who want to accurately measure their performance, we can integrate various power meters. In addition, numerous upgrades are possible, such as high-end bearings, lighter carbon components, or aerodynamic optimizations.
Honest and expert advice
Although the possibilities are virtually limitless, we believe it is important that every choice truly suits you. That's why we always provide honest and expert advice based on your wishes, riding style, and budget.
Together we will create a configuration that is not only impressive on paper but, above all, feels perfect on the road. The result is a custom road bike that fully aligns with your ambitions and expectations.
This depends on the availability of parts. On average, the process takes a few weeks to a few months.
In many cases, yes, as long as parts have not yet been ordered or assembled.
Yes. Every custom build is assembled with great precision and fully adjusted in our workshop.
Yes. We ship bicycles nationally and internationally, ensuring they are insured and professionally packaged upon arrival. Within the Netherlands, we always try to deliver the bicycle ourselves personally. Of course, picking up the bike at our location in Dronten is also an option.
Get inspired
Discover some of our other recent high-end custom builds
From frame and wheelset to the smallest details in assembly and finish. View some of our custom configurations.
Don't let your dream bike remain a dream
Contact
Do you have an idea for your dream bike, but want advice on the possibilities first? Leave your details and we will contact you without obligation. We are happy to discuss your wishes, riding style and budget and help you step by step in putting together the perfect bike.
Perhaps you already know exactly what you want, or perhaps you are still exploring - we are happy to help you think things through. Our custom build specialist will gladly advise you, without obligation, on frames, groupsets, wheelsets and all the details that make a custom build unique.
Feel free to contact us to discuss the possibilities. We are happy to think along with you and provide honest advice on the best configuration for your dream bike.
Phone: +31 85 060 9203
E-mail: info@thebikebroker.nl
Take advantage of unique benefits
Join the free The Bike Broker community
Receive exclusive updates on custom builds, premium components, and the latest high-end bikes from brands like Colnago, Cervélo, S-Works, Pinarello, and Factor.
As a member, you'll get access to valuable content, tips, and information, as well as early access to special builds and inspiration for your next dream bike. Additionally, members occasionally receive exclusive offers.